I have had this book on the back burner for the last two months and eventually I got around to reading it. Once I picked this book up, I couldn’t put it down. I was blown away with how this book was complied. I have read a lot of books on preaching, and speaking to teenagers, but I think a lot of these preaching books forget that we are in a society that is moved visually.
This book should be in the reading list of every Preaching/Homiletic’s class. I love that Duarte complies the book in a way that visually gets her point across. This book is easy to read and gives great insight into how great speakers deliver messages that visually impact people. I took Nancy Duarte’s ideas into my session last weekend, 5 ways to communicate effectively in a digital world(it still needs work).
The thing I really enjoyed about the book, Resonate: Present Visual Stories that Transform Audiences, is that Nancy Duarte analyzes people who are great speakers for our time. One of the people she analyzes is Steve Jobs. He is famous for his keynote presentations releasing a new product like the iphone, or Mac Book Air. Duarte shows that Steve Jobs understand that he is not just selling a production but telling a story about the product. A story that will make you want to purchase it. Here is how she breaks one of Steve Jobs keynote presentations down.
Duarte also analyzes John Ortberg. John Ortberg is a author and pastor. Nancy Duarte again analyzes Ortberg’s sermon and shows when he uses Scripture, and when he surfaces his big idea. Being able to look at someone’s sermon in a linear timeline is really helpful, and this is one of the reasons why I think this book should be in the library of every pastor.
I really enjoyed this book. Some of it was common sense, but for the most part it was a great reminder that I have to be constantly growing and adapting to be able to communicate Christ to the teens I work with. We live in a society that is moved by visual media. I would have loved to see Nancy Duarte analyze Rob Bell’s sermon that made him famous called, “The goat has left the building”. This book was worth the $16.
This book has made me wonder if I am visually getting my point across to my teens. I recently hear about a friend who is switching over to videos as a teaching method. I know this isn’t new, but what my friend is doing is breaking up the video into four 10 minute parts and in between having small group discussion. How do you visually get your message across?