Do you use a texting service for your youth ministry?  If you don’t, you need to check out how you can mass text students.  There are tons of services out there from groupme, remind101, simplytxt, and sms360marketing.

A year ago, I starting using a texting service, and the results were amazing.  I couldn’t believe that 100% of the messages were delivered.  That is alarming compared to the 20-30 percent who actually see facebook messages and posts from pages or groups. When it comes to social media, and staying connected, nothing beats texting.  It is king, and will continue to grow.  That is why facebook just purchased whatsapp.

Here is what stands out from this infographic called: Mobile Marketing.  

1.  75% of mobile users would like to get offers via sms.  What is SMS?  According to about.com, “SMS stands for short message service. SMS is also often referred to as texting, sending text messages or text messaging. The service allows for short text messages to be sent from one cell phone to another cell phone or from the Web to another cell phone.”

People prefer to communicate this way.  The great thing is that they are likely to see the message because a lot of companies are not using this technology yet.

2. 83% want offers only twice a month.  We only text the students once a week.  That is our promise.  If you send out texts too much, you will see a drop in subscribers.  This took a few months to figure out, but now we know what the students want.

Do you use a texting service?  What service do you use?  Leave comment below.   

Mobile marketing infographic

  • Ryan Shipp

    I have tried groupme, but the problem comes when students begin to text back. Other students get irritated by the constant alerts on their phone and end up leaving the group. I’d love to know what others do to avoid this kind of issue.

  • Rebecca

    You can set up a free texting system using twitter. Create a twitter account and then have the students text “Follow NameofAccount” to 40404. Then they will all get your updates as an SMS on their phones every time you tweet and it is all FREE. I would keep this separate from a youth group twitter account though, so you can control the frequency and content geared toward the once weekly texts or whatever.

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