How to Develop a Texting Strategy for your Youth Ministry
To be honest, I didn’t have a plan. I thought that facebook, twitter, handouts, emails and instagram were all great ways to communicate with students. I was wrong! I was missing one of the single most effective ways to communicate today with teenagers. The thing I was missing was a texting program.
This past year I was researching what the best program was to sent texts. I wanted to set this up, and succeed from day one. The program that I landed with is called tatango. I have written about this program in the past, Get A Great Texting Service At 20% Off, The Best Texting Program for Youth Ministry. I personally think this is one of the best texting resources online, and it is worth the $20 a month fee.
Here are two things you need to do before we start this series up:
1. Get a tatango account. This is the program that I am going to show you in detail. We will show you how to se up a campaign, and how to build a list of students. If you are purchasing an account don’t pay the full price, use this promo code to get 20% off, NPDISCOUNT. My texting list grows every week because it is the best way to communicate what is happening with your youth ministry. I am trying to sell my church on this service.
2. Get ready to see results. I was so skeptical, and I only signed up because it was free for 7 days. I used it then next week at my youth group and over 50% of the students signed up. That weekend there was an event, and I sent a text message out, and I was amazed at what I saw. I still can’t believe that each week when I send out a message 100% of the students see it. That today is crazy. If I facebook something out, only 33% of students see it unless you have a strategy. I love using this program.
Here is where the series is going to go:
1. Setting the texting service up
2. Building a texting list
3. Using social media
4. Keeping students connected
5. Building a strategy that you can pass off.
I look forward to your interactions during this series! Do you have a texting service for your youth ministry? If so, what do you use?